Portfolio

Well Solutions Group

Building a brand from the ground up for a new healthcare consulting firm

The new brand identity pays homage to the water well concept

The new brand identity pays homage to the water well concept

The old brand identity projected an antiquated feel.

The old brand identity projected an antiquated feel.

The new web site uses a video background for an engaging brand experience.

The new web site uses a video background for an engaging brand experience.

A new sales presentation and template enhanced the brand experience when pitching major corporations.

A new sales presentation and template enhanced the brand experience when pitching major corporations.

2-panel brochure serves as a mailer and leave-behind.

Well Solutions Group is a specialized consulting firm that focuses on growing, transforming  and improving healthcare products and services. They had an A-list team, but virtually no brand presence.

Additionally, their brand concept — a water well, projected an old-fashioned Hansel and Gretel feel to the company.

Miller eMedia revamped their brand identity while still paying homage to the water well theme. Additionally, we created the following components to the brand re-launch:

  • Brand identity
  • New Web site and domain
  • Sales presentation
  • Brochure
  • Proposal template

The new Web site uses a slow-motion video water drop with ripples to to create a brand experience of clarity and expansion.

The Web site is clean and simple, yet is designed for easy expansion by the team as the company grows.